Name, Image, and Likeness a/k/a NIL is one of the most commonly used phrases in the business of sports. NIL involves the use of names, nicknames, likenesses, portraits, performances, biographical data, distinctive marks, distinctive voices, and phrases for commercial gain and compensation. Most NIL agreements are akin to sponsorship agreements and influencer agreements. The Firm has a long history of working with:
The Firm was drafting, negotiating, and litigating sponsorship agreements well before the NCAA permitted “NIL deals”. NIL added the extra wrinkle of state and university legislation as well as NCAA policies. The Firm has helped develop NIL strategies and training courses and reviewed and drafted numerous agreements involving NIL and revenue sharing.
The following are examples of services previously provided (results may vary), but this is not an exhaustive list of prior representation
Drafted and negotiated NIL sponsorship agreements.
Organized and created collectives and associated entity documents and contracts.
Created and helped develop NIL training courses.
Advised colleges and universities on NIL legislation and associated NCAA policies.
Contact Dennie Sports Law today for personalized legal guidance. Whether you’re an athlete, business owner, or individual, we’re here to help you confidently navigate your legal journey.
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Dennie Firm, PLLC
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